To Door Drop or not to Door Drop?
1st November 2017
Looking for a cost-effective way to reach new customers? Door drops are not just affordable, they are versatile, targeted and effective. For big and small businesses alike, door drops can bring in valuable new business.
Door drops can be as local as a few streets in your town or they can cover every household in the country. They play a fundamental role in:
- Promoting start-ups or entering new markets — launch yourself through the letterbox
- Extending existing databases — find new customers
- Steering customers into new shops
- Reaching a large audience cost-effectively
- Sending samples to a wide audience — there's no easier way to get your product into a customer's hand
- Supporting other advertising activity, as part of an integrated campaign
Items can be delivered with addressed mail, via teams of leaflet distributors or as an insert in free local newspapers. They can come in all shapes and sizes. Targeting software can allow you to select geographic areas where your campaign is most likely to be successful based on profiling current or prospective customers.
For more information on Door Drops and how we can help you please give us a call.